The Business of Wellness (BOW) course, a collaboration between Edison Institute of Nutrition and NPP Webinars, has been designed to help Wellness Practitioners become truly outstanding.
As Tony Robbins says, it is not enough to be good – or even excellent. Outstanding is “just 2mm above excellent” and inspires trust, confidence, and results.
As practitioners, we complete our education with a vast amount of in-depth knowledge. But turning that knowledge into a sustainable business requires additional skills. BOW bridges that gap – taking you from studying to successfully applying everything you have learned.
Long-term success requires more than academic knowledge. It also requires keeping your clients happy and continually moving them towards health; as well as, mastering your own business skills.
Most graduates are exceptionally trained clinically but few have a clue about how to build and operate a business. This includes attracting and retaining clients, conducting effective consultations, developing a mission statement and a business plan, creating a website, and, definitely, they know little or nothing about marketing their businesses. It can take two or more years to build a clientele and even longer to master the business skills necessary for long-term success.
Learn from Practitioners Who Have Realized the Goals You Aspire to Achieve
Marlene, Lynne, and I have each been clinical holistic practitioners, for about 25 years or more. Our purpose is to teach you how to set up and market your practice, using the most up-to-date methods, while supporting your clients with the finest recommendations and products, and, generally, how to be successful. Allow us to save you the many years it took us to get to this point.
We each began by operating a clinical practice but, over the years, have progressed even further. Lynne and Marlene own and operate Health House, a centre for holistic health, nutrition, and healing, as well as Edison Institute of Nutrition. Lynne also teaches the Clinical Holistic Cancer Practitioner course (CHCP) to practitioners and is recognized worldwide as a leading Live Cell Microscopy instructor.
I have been in clinical practice since 1997, as a Registered Orthomolecular Holistic Practitioner, a Certified Biotherapeutic Drainage Practitioner, and a Clinical Holistic Cancer Practitioner. I am an owner and operator of the Nutritional Preceptorship Program, created in 1997, partnering with Lynne and Marlene. I also serve as a Curriculum Advisor and Instructor at Edison Institute of Nutrition.
We know this industry, what works, and were taught by the best, like Carola Barczak, Dr. Mikhael Adams, Dr. Gerard Guenot, Dr. Robert Abel, and many others.
Our Special Advantage: Modern Marketing & Technology
In addition to over seven decades of our combined experience, we have added a powerful component to our BOW team. Jenn Bowerman, CNP — a certified nutrition practitioner — is the IT specialist at both Edison and NPP Webinars. Jenn is a graphic designer, well-versed in marketing, building brands, creating websites, and using AI tools. She has personally taught me how to write blogs, create & design images, and gain interest in my posts on social media for both companies. She also taught me how to become friends with ChatGPT. Jenn will be sharing her wealth of knowledge and talents with you, during our course.
Your Map to a Thriving Practice
Every successful journey requires a clear plan and direction. The Business of Wellness course provides you with that map. If you are ready to turn your passion into a thriving wellness business, BOW is the right place for you.
By Gilda Rovan, BA, RHN, ROHP, CHCP
Flexible online education • Pay as you learn — no large upfront fees • Advisor support
Not sure which path is right? Start here:
